Showing posts with label Chadder's. Show all posts
Showing posts with label Chadder's. Show all posts

Sunday, March 13

Innovating in Business

In an earlier post, I posed the question, "What business strategies did Shakespeare use to achieve success?" I'd like to begin answering this question today, in the context of my blog's broader theme, which is defining Shakespeare as an entrepreneur.  I'll begin by telling a story.

About two years ago, I lived behind a traditional burger and fries restaurant called Chadder's.  The restaurant was brand new; it had taken the place of a previously vacant building. Chadder's seemed to be decently priced with good food reasonable traffic from college students who lived in the apartment complexes nearby. I assumed it would be successful based on the location.  I personally only ate at Chadder's once, but I enjoyed the food and would have willingly returned to the restaurant, until I moved to another part of town and forgot about it. Close to a year after Chadder's opened, I drove by the restaurant and saw that it had closed. I couldn't believe that the restaurant failed so quickly, although I imagine that the prices were too high for the average quality of food, especially with several other fast food franchises nearby.